Marketing 102: Think Benefits

This is partly a lesson on basic economics. It explains how people want benefits, not products, and that the only reason they want money is because it can be traded for benefits. Therefore, to receive money from people you have to offer them value, that…

June 17, 2013

Steven Horne's Member Program Benefit

Marketing 102: Think Benefits is part of Steven Horne's Strategic Herbalist Member program.

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