USP stands for Unique Selling Proposition. A USP is something unique that you offer that sets you apart from the competition. It provides a benefit that other people in your business don't offer. Another way to look at this is what's your POV (point of view). A POV means you give your own unique spin to the herbal world, something that again makes you distinct from other herbalists.
In this webinar, we'll be discussing what a USP and POV is, and providing examples of them in the business world. We'll also discuss ways to help you define your own USP and/or POV.
Steven Horne's member program includes monthly training in natural healing techniques using herbs, nutrition, dietary supplements and lifestyle changes as well as emotional healing and other holistic techniques through our webinars, including What's Your USP or POV?.
Steven has helped thousands of people succeed with herbs and natural healing. Sign up today and gain access to his powerful, practical insights to improve your health using herbs and natural healing and to help others do the same.
What's Your USP or POV? is part of Steven Horne's Strategic Herbalist Member program.
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